How do you create the email copy that’ll increase your click-through rates? If you haven’t already been there, go check out our previous post on Email Marketing Tips For Beginners, this is a follow-on article on how to craft the perfect email message body. Here’s the essentials you need to know to get started: Keeping... Continue Reading →
Following on from our previous post, we have highlighted three MORE ways in which you can use social media to drive traffic to your sales funnel. Previously, we mentioned that social media is being utilised by brands to build rapport and awareness amongst consumers. Because of this, brands have incorporated social media in their marketing... Continue Reading →
In the past few years brands have been utilising fancy new techniques and capabilities of their email marketing campaigns, from images and GIFs, to embedded videos. Truth is, a well-written, plain-text email campaign can perform just as well, if not better than all singing, all dancing email that looks like it took a graphic... Continue Reading →
